World Cup 2026: how are posts on diversity and inclusion being received on social media?
Willem Standaert, Université de Liège; Arno De Caigny, IÉSEG School of Management; Kristof Coussement, IÉSEG School of Management, and Matthijs Meire, IÉSEG School of Management Football has embraced the issue of diversity, though not without controversy. But how do online communities respond to these efforts? An analysis of several thousand social media posts
